Card Design Features

Overview

Every payment card transaction is a billboard moment. Fiserv is continually developing innovative new design elements to give your card personality and style. Leveraging our extensive menu of design, custom printing, hot stamping and texture options, you can create a card that is both desirable and memorable. We ensure the highest printing quality, exceptional service, timely delivery and capacity to meet the needs of any size issuer, from small runs to quantities in the millions. As a single-source provider for plastic manufacturing, personalization, fulfillment and packaging services, we’ll help keep you at the forefront of the industry.

Full-Face Foils
Foil gives cards a holographic-like shine and reflective finish. It is a popular feature for gift, business and loyalty cards.

Color Edge
Give cards a pop of color and added dimension by adding color to the edge of the card. Color edge extends your branding to a third dimension and makes cards stand out in a wallet full of other options. Two-color edge solutions are also available from Fiserv.

Translucent
Achieve a clear or frosted appearance by applying a variety of lamination or post-laminate ink techniques. There are many ways to customize the application to make your cards unique.

Debossed
Add depth to your card with a debossed design. Your design is pressed into your choice of a metallic, color-shifting, or pearlescent ink resulting in a debossed effect. The face of the card is completely smooth, ensuring compatibility with the range of supporting card personalization options available from Fiserv. 

Foil Stamp
Make a special feature of your card shine with a metallic foil stamp. Foil stamping, often used for logos, is available in a variety of colors.

Specialty Inks
There is no need to limit yourself to standard PMS colors. We have a wide array of specialty inks, including Pantone, neon day-glow, metallics and color shifting. We can also customize to your brand colors.

Textures
Make your card pop by adding texture during the post-lamination process. Options include matte (for a raised fill), gloss, satin and brushed metal.